Five Steps to Content Marketing
You’ve realized that content marketing is a key strategy to drive more traffic to your website and grow sales, so you’ve spent time creating engaging, detailed blog posts for your website. Now that the article is live, nothing is happening. Your content could be getting lost in the crowd witho...
| August 20, 2018 | Read more |
Check out these summer marketing ideas
July 4th fireworks are over and Labor Day is a month and a half away. But there are some lesser-known holidays you can tap into for promotion ideas to beef up sales during these sizzling summer days. Sunday, July 15, is National Give Something Away Day What could you give away at your business? If...
| July 9, 2018 | Read more |
Here’s How to Improve Your e-newsletter’s Open Rate
The best day of the week and time to send your e-newsletter for higher open rates varies wildly. Constant Contact, the top-rated e-newsletter and email marketing program, provided these industry trends as of December, 2016. Business Type Day of Week to send e-newsletter Time of Highest Open Rate (Lo...
| May 22, 2018 | Read more |
Awesome Free Business & Marketing Webinars Courtesy of the SBA
Lots of media coverage surrounds National Small Business Week, which is being held from April 29 – May 5. This annual event is hosted by the U.S. Small Business Administration to recognize the nation’s top small businesses, entrepreneurs, small business advocates and champions. More than hal...
| April 20, 2018 | Read more |
5 Steps to Analyzing Your Brand
Have you finished your 2018 marketing plan? Did your plan include analyzing your brand? If not, or if your marketing plan is still a work in progress, if not, here are some points to consider with your staff: Is your brand visually consistent across your… Website Business cards Physical signage/...
| February 6, 2018 | Read more |
