Category Archives: Summer marketing ideas

Do You have a Marketing Plan to Start the Summer Strong?

Many businesses focus on Memorial Day promotions, but June holidays also offer a number of opportunities for interesting promotions:
6 D-Day – A day for your business to honor active duty and retired military.
8 Best Friends Day – Give your audience a reason to bring their BFF to your business.
14 Flag Day – Fly an American Flag and offer free flag pins to customers. Restaurants andFather and daughter bakeries could offer flag-themed desserts.
20 Father’s Day – Lots of opportunities here for restaurants and retailers. And this year you can even take Dad out to a ball game!
20 Summer Solstice – The longest day of the year and the first day of summer! Encourage outdoor activities like picnics, backyard barbeques, winery tours, visits to theme parks and perhaps a zip-lining adventure!
21 International Yoga Day – This is a natural for yoga studios and places that sell yoga gear!

Emails are the best way to promote whatever specials your business is offering!

Ever notice how many emails you get from restaurants on Thursdays or before a big sporting event?
A whopping 81% of online shoppers who receive emails based on previous shopping habits were at least somewhat likely to make a purchase as a result of a targeted email! (Source eMarketer)
If you’d like help with your email or social media marketing, contact us! [email protected], 301-514-1102.
We’re a Constant Contact Solutions Provider. Click this link and you can try Constant Contact FREE for 60 days!

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Check out these summer marketing ideas

July 4th fireworks are over and Labor Day is a month and a half away. But there are some lesser-known holidays you can tap into for promotion ideas to beef up sales during these sizzling summer days.

Sunday, July 15, is National Give Something Away Day

What could youMarketing frederick, md give away at your business?  If you’re a restaurant, perhaps an appetizer or desert?  Retail shops could give customers a small but fun item with each purchase.  Professional services like marketing @ Work could give away free advice! Hey, not a bad idea!! In fact, if you call 301-696-8886 or email me and mention that you saw this post on my Facebook, LinkedIn or Blog by July 31, 2018, I’ll give you a free 45-minute consultation!!

July 18 is World’s Listening Day, and this year’s theme of “Future Listening” calls for reimagining a personal and universal future through listening. Participants are encouraged to examine their hopes, dreams, ambitions and fears for the future and reflect on the question, “What does your future sound like?”

What better time to listen to your customers or clients by letting them know you care about their opinions.  Create a short survey on your enewsletter and ask what they think about your business.  What would they like that you’re not currently providing?  What could you do differently or better?

Show your clients some love on National Friendship Day

The first Sunday in August, which this year is the 5th, is National Friendship Day. Reach out to your friends and customers by offering a special on a meal for two, flowers, tasty treats or a friendly home decor item. Think beyond the box with offers on services, as well.marketing frederick, md
Also, post on social media using #NationalFriendshipDay to encourage others to join in paying it forward, and offer a special in honor of the importance of friendships. More lovely quotes are available here.

Tuesday, August 21 is Senior Citizen’s Day

Are you a restaurant, service, or business that markets to seniors?  Let them know you appreciate your business by offering them something special.Marketing frederick, md  Last year Bayrunner Shuttle gave away T-shirts to senior passengers.

What are your summer promotion ideas?  Please share them here or on our Facebook page.

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